Corporate Uniforms increase profits.
Find out how corporate uniforms increases profits & improves employee performance.
Like it or not, the corporate working world is all about image. How other companies see you, how customers see you & more importantly, how the world sees your staff. Understanding how corporate uniforms increases profits could help take your business to the next level.
While the standards of dress are relaxing in many industries, this is not true for corporate business. How professional your team looks is often equated by customers with the standard of work or service your company offers.
However, as standards of dress become more relaxed, fewer people are prepared or able to present themselves in a manner that is fit for a more professional working environment.
Sure, dress codes can help to minimise any issues regarding appropriate dress, but they can also easily be misinterpreted or ignored. Meaning your employees will look mismatched & undermine the image that you have created for your business through branding & marketing efforts.
But why is it so important that people in the corporate sector dress in a formal manner?
Aside from helping to engender professional perceptions from clients & competitors, there are psychological benefits to standards of dress.
Formal clothing helps corporate workers obtain higher levels of respect, communicate professionalism & maintain a level of social distance in business relations.
According to a study published in SAGE journals in 2015, the formality of the clothes you wear may also influence self perception. People who wore formal clothes described themselves as competent & rational while those dressed in casual clothes were more likely to identify as friendly & laid-back.
The study went on to explain that formal clothes also increased participants abstract thinking capabilities, creativity & global perceptual processing. Essentially, it allowed them to take into account the whole picture instead of only small components. Enabling them to pursue long-term goals over short-term gains & approach problems with a creative mindset.
Not yet sold on why all corporate workers should be wearing formal clothing? Consider this:
A 2014 study published in the Journal of Experimental Psychology: General found that wearing formal clothing created a feeling of dominance. This resulted in increased negotiation profits, less negotiation concession & higher testosterone levels.
The only problem - how do you ensure all staff are dressed to reap these psychological benefits? That’s where House of Uniforms comes in. We can solve this problem in 3 easy steps.
By purchasing uniforms for your corporate business you’re not only creating a unified, professional & recognisable image for your brand. But you’re also ensuring your whole team is ready to perform at the highest level possible as soon as they put their clothes on in the morning. It’s a no-brainer.
Discover how to...
Create Uniforms & Merchandise that attracts
...in 3 simple steps.
Let's be clear, what you want is to attract customers/clients/members/etc. What you don't want is to attract irrelevant people (who will waste your time & resources).
Remember, just as you are always looking for your ideal customer/client/member/etc, they are also looking for their ideal brand.
This is why it's important to refine your visual look (uniforms & merchandise). You want to let people know what sort of brand you are at a glance - attention is fleeting.
To do this well, you need to know what your brand is all about & the type of customer you want to attract…
Ready to get started now?
House of Uniforms
We help people create uniforms & merchandise that attracts
Since 2004, our team of dedicated fashion designers, graphic designers, branding consultants, sewers, printers, embroiderers & reps have been working with brands to create eye-catching uniforms & merchandise that attracts both new & existing customers.
We take this seriously. Our Guarantee ensures your dedicated rep will help you find the products you need. They’ll also make it as simple & enjoyable as possible.
Your brand is in safe hands. Our sales & production team are all under one roof working together to make decisions & solve problems creating over 80,000 alluring branded garments a year.
We love to talk about brand aspirations & goals. What’s your brand about? What are you imagining?
Our Guarantee to you...
Uniforms, merchandise & branding shapes your reputation. We understand this, which is why we promise the following…
In both our online guides or in person with one of our reps, we'll discuss:
- Brand identity & values
- The purpose of the product
- Functionality requirements
- Your team demographic
- Sizes, colours & styles
- Branding options & opportunities
- Timelines & due dates
- Ongoing availability requirements
- & much more
We aim to ensure that when you receive your order everything is as perfect & fabulous as possible.
Very occasionally "Life" has other ideas which is why we promise the following:
House of Uniforms will fulfill any & all obligations as per Australian Consumer Law regarding faulty items.
If there’s an issue with any of the items you purchase from us, we will do what we can to deal with the problem quickly & effectively.
If it’s our mistake we will remedy the issue as quickly as possible, if it’s your mistake we will try to help you remedy it as cheaply as possible.
Obviously, we need you to do your part & check all quotes, artwork & samples carefully before approving your order because, unfortunately, there are limits to the help we can offer if you’ve made a mistake.
As always, we are happy to discuss any of this with you, please call us.
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